Results
What Agent-Led Growth looks like in practice.
These aren't case studies about AI tools. They're about GTM systems that got redesigned — and what happened to revenue when they did.
60+
B2B clients
€60M+
Pipeline generated
50%
CPL reduction (best case)
150
Founders enrolled in 3 months
Client stories
The full stories
What we found, what we built, and what changed, client by client.
Case studies
How we grew Our Customers
Results from recent client work across outbound, paid media, RevOps and AI.
10% conversion rate from cold outreach. Zero full-time SDRs.
“Ryzo built an outbound system that scaled our founder recruitment without scaling our team. We enrolled 150 founders in the programme with no additional headcount.”
George Fischer-Wilson, Head of Marketing, Techleap
+29% conversion rate uplift from full-funnel GTM redesign
“The team redesigned our entire funnel — paid, email, CRO. The numbers moved in a way we hadn't seen in two years. And they stayed moved.”
Ivo Hunink, CPTO, Shiftbase
Read full case study →How we measure
We measure what matters: pipeline and revenue.
Every engagement is measured against the same question: did this move pipeline?
Not sessions. Not impressions. Not open rates. Pipeline, CPL, conversion rate, and closed revenue. We build the attribution infrastructure to track these from the start — because if you can't measure it, you can't improve it.
The case studies above are typical of what happens when Agent-Led Growth is designed and installed properly. The specific numbers vary. The direction — down for CPL, up for conversion and pipeline — does not.
Want results like these in your GTM?
We take on a limited number of new clients each quarter. Request an audit to see if we're a fit — and what the numbers could look like.
Continue with Ryzo? Your audit fee is credited to the engagement — you only pay once.